Planning & Budgeting

- Plan and establish BU marketing & sales strategy according to market situation and product portfolie align with company strategy

- Lead the team to formulate and implement business plan to achieve the business objectives according to company and BU strategy

- Own the P&L management and deliver business goal while prioritizing growth and development

- Manage and control the expense during marketing activities and business investment to achieve optimized ROI

- Demand planning & stock management

People Management & Development

- Develop BU organization plan due to business strategy

- Manage team performace, review and provide timely performance feedback to direct reports, coach, motivate and develop them

- Establish team culture, enhance consistent team goal achievement

- Enhance the transparency communication to global & regional

Marketing Access & Area Management

-Responsible for sales target achievement of the BU. Guild the teams' sales work through the collection and analysis of various sales data to find business opportunities.

- Lead the team to influence and interpret rule formulation on VBP, whole process manage the tendering to achieve the goal of business increase.

- Cooperate with GAMA team to get marketing access and charging of all product lines in different provinces.

- Establish relationship with key customers and stakeholders

Account Management

- Optimize and synergy KOL development and management

- Regular monitor overall marketing plan execution deliverables with marketing team and AAC incl.sales leads progression, activity efficiency, etc.

Dealer Management

- Develop overall dealer management strategy, cooperate with commercial team to establish dealer development process and management SOP.

-Follow dealer KPI management SOP to regularly dealer performance, optimize dealer distribution system.

- Close work with commercial teams on overall order, inventory management optimization