Are you a Marketing Head passionate about increasing market share and enhance brand awarenss? If so, this opportunity could be for you! Join us in at B. Braun, a leader in the medical devices industry, where your skills and experience will be recognized and celebrated. Take the next step in your career with us and help shape the future of healthcare!

As a Marketing Head at B. Braun Group you will play a vital role closely cooperate with sales team to develop and implement divisional marketing strategy of the products by analyse marketing data and collect customer insights.

Your key responsibilities:

1. Planning & Budgeting 
- Plan and establish divisional marketing strategy according to market situation and product portfolie align with BU strategy
- Lead the team to implement marketing plan to achieve the business objectives according to division and BU strategy 
- Manage and control the expense during marketing activities and market investment to achieve optimized ROI 
- Routinely give market analysis and insights to BU sales head and work together to modify marketing strategy                                                      

2. Marketing Strategy
- Define overall marketing strategies of each BU and set proper targeting of each product line according to the market data
- Segment customer landscape and prioritize customer segments to implement product strategy
- Define the value propostion of the products
- Define the brand internally and communication strategy externally

3. Product Management
- Identifing key products for China market with alignment with global & AP team
- Analysis the product portfolio in market, provide insights and market trends to AP and global for product development  
- Plan product's lifecycle from new product launch to end-of-life assessment
- Plan the development and launch of products  

4. Go-to-Market planning                                                                                                                                                                        

- evelop market access strategy and monitor strategy execution
- Develop pricing strategy and monitor the market price of products
- Develop KOL management strategy and plan relevant events
- Plan and align marketing activities to support business goals and market needs

5. People Management                                                                                                                                       

- Build and develop division marketing team according to the orgnization strategy
- Coach and guide team members to achieve their performance target 
- Give routinely feedback to team members to enhance their capbility
- Build a transparent and performance driven team culture

What you will bring to the team:

• Bachelor and above, major in medical and clinical preferred
• 10+ years of experience in the marketing function within the medical field, with at least 3 years in product management
• 5Y+ leader experienc
• Proficiency in speaking and writing  English

What sets B. Braun apart?

 Since 1985, the B. Braun Group has been operating in China, with its headquarters now located in Shanghai. We are present in over 70 cities across the country, and our sales have consistently grown year after year. For eight consecutive years, we have been recognized as an ‘Outstanding Employer in China.’ Our large family of nearly 2,000 employees is eager to welcome you.

As a world-leading medical technology company, B. Braun is dedicated to enhancing human healthcare through technology and the sharing of expertise. Join us in our mission to protect and improve the health of people around the world!

What can we offer you?

• Annual health check
• Traditional Chinese festival gift packages or benefit points
• Sports club
• Critical Illness Care Fund

What’s next?

Upon receiving your application, our dedicated Talent Acquisition team will review your application. If you stand out, you’ll be invited to engage in dynamic interviews, ranging from phone calls to video chats and in-person meetings. Throughout this process, we will keep you informed and inspired with regular updates and feedback. Finally, if you shine through and decide to join us, we will lead you into our seamless onboarding experience. Join us and be part of something extraordinary!

We appreciate different perspectives, thoughts, experiences and backgrounds. By strengthening an appreciative, inclusive, respectful and equal working environment, we create a culture in which all our employees feel free to be who they are. To find out more about our commitment to diversity click here

To find more about B. Braun China, click here